Do Credit Card Logos Improve Your Conversion Rate?
Listings of credit card logo sources
Adding credit card logos to your site can be a big help for customers. Many of them are not going to assume that you take a certain kind of card outside Visa or Mastercard, even though acceptance of American Express Cards and Discover Cards is fairly universal in the ecommerce world. Displaying credit card logos prominently on every page is one way to improve conversions, since it reassures people that they have a payment system that they can use and that you take orders online. Even if you're a plumber, and don't take orders online, showing credit card logos may be a big determining factor, especially when you consider the emergencies that come up when people don't have cash on hand, and are looking for someone to call.
Here are a few sites that host credit card logos:
www.credit-card-logos.com 75 to choose from
www.merchantexpress.com/credit-card-logos.htm shows different choices of logos.
You can also do a Google search on "credit card logos" and see images of logos that you can copy, but only with permission of the credit card companies.
Notes and Special Information
Special note: You need more than logos to get good conversions, but they really do help. Especially if you take cards like Discover, JCB, Paypal, or Diner's Club, which are less common.